Most B2B funnels leak leads.
Not because your product isn’t strong. Not because your audience isn’t interested. But because the funnel itself was built without a proven framework.
At Lumeneze, we’ve spent years designing, testing, and optimizing funnels for B2B clients. Through that work, we noticed a clear pattern: the highest-converting funnels all started with the same three core assets.
Today, we’re sharing them with you.
Why Most Funnels Fail Before They Even Start
A common mistake in B2B marketing is building funnels on guesswork. Teams map the buyer’s journey loosely, write emails from scratch, and run ad retargeting without a tested playbook.
The result? Funnels that look busy, but don’t convert. Leads slip through the cracks, sales cycles drag out, and ROI flatlines.
That’s why we built a starter kit: to eliminate the guesswork and give marketers a plug-and-play system that saves time and accelerates results.
What’s Inside the Marketing Automation Starter Kit
1. Funnel Map Template
A step-by-step map of the customer journey, from first touch to conversion. This blueprint helps you visualize the funnel and align marketing and sales around the same journey.
2. Email Sequence Template
A pre-written, high-performing email sequence designed to nurture leads effectively. No more struggling with subject lines or messaging—you’ll have a framework that’s already proven to engage and convert.
3. Retargeting Ad Script
A ready-to-deploy retargeting ad script that re-engages cold leads and drives them back into the funnel. Because the truth is: most leads won’t convert the first time, but they will when you follow up the right way.
Why This Toolkit Works
These assets aren’t just theory—they’re the same tools we use when building funnels for B2B clients across industries. Every funnel we’ve launched in the past year started with this exact toolkit.
The results:
Faster campaign launches
Higher lead-to-customer conversion rates
Shorter sales cycles
By starting with these templates, you’re not just saving time—you’re skipping costly trial and error.
Ready to Build a Funnel That Converts?
The Marketing Automation Starter Kit is designed to give you a clear, actionable starting point for building high-performing funnels.
No fluff. No guesswork. Just proven templates to help you capture, nurture, and convert leads.
👉 To get your copy, email us at hello: info[at]lumeneze.com and we’ll send it straight to your inbox.
The Marketing Automation Starter Kit is designed to give you a clear, actionable starting point for building high-performing funnels.
No fluff. No guesswork. Just proven templates to help you capture, nurture, and convert leads.
👉 To get your copy, email us at hello: info[at]lumeneze.com and we’ll send it straight to your inbox.
Final Note
At Lumeneze, we believe B2B growth comes from systems, not guesses. The right framework turns scattered efforts into a predictable revenue engine.
This starter kit is the first step in building that engine.



